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January 31 2006
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What Did Washington Post Have to Say About Mercola.com?

MissionMercola.com has been listed in the Washington Post as one of the top Web sites for people looking to make positive lifestyle changes that will make a difference in their health.

The article describes the surge in Internet traffic at the start of the new year for two or three days, from patients wanting to retool their dietary habits. So much so, many well known companies in the diet industry -- Weight Watchers, General Nutrition Centers and NutriSystem, to name a few -- gear up for that "peak season" with a new slate of sales and products.

For similar reasons, in January major health club chains typically make a big push for people to sign up for yearly or lifetime memberships. People often start out with good intentions in January, but by March or April, they have frequently either lost enough weight that they stop bothering, or they simply give up.



Dr. Mercola Dr. Mercola's Comments:

Major media publications are starting to recognize Mercola.com. Recently the Chicago Tribune did a piece on me.  Thanks to readers like you, we're finally getting big enough that the media is beginning to pay serious attention to my vision of health care reform.

The sad reality is that we can only go so far in changing the health care paradigm with an Internet exclusive strategy. We simplly must obtain major periodical and TV coverage of the movement we are seeking to catalyze.

If the techniques used by the diet industry companies sound to you a lot like the planned retail chaos that ensues during the Christmas shopping season, that's exactly what they are. And much of it is geared to separating you from your hard-earned cash.

We are up against multi-national drug corporations with a $20 billion dollar annual marketing budget. It will be a tough climb but with your help we can do it.

You should have received a special email from me that documents the plan we have. If for some reason you missed it you can review it on our site.

So please participate with us as we gear up towards launching a viral campaign in the next few weeks that will get the media to really start to pay attention to our mission.


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