However, health experts have pointed out that the new doughnut is not `healthier' so much as it is 'less unhealthy.'Krispy Kreme has been experiencing slipping sales since the advent of the low-carbohydrate diet movement. It has also faced an accounting scandal. Its stock price, which once reached a high of over $50, fell to only $4 in 2006.
This is the most ludicrous example of a company seeking to take advantage of the health food market that I have seen to date. It is patently obvious to anyone but the ill-informed that whole-wheat doughnuts aren't a shred healthier than the regular ones.
Doughnuts made the top of my list of the five absolute worst foods you can eat, and that applies to this latest health-bandwagon marketing ploy as well. In addition, as long as you continue to eat foods like doughnuts, there is a strong likelihood you will continue to crave them.
One of the best ways to stop these cravings is to stop eating these foods altogether. The hormones insulin and leptin are likely a large part of the physical reasons for your cravings, especially for high-carbohydrate foods.
By the way, another snack-food giant, Hostess, has also just joined the calorie-conscious fray, introducing 100-Calorie Packs of three tiny cupcakes, marketed as portion-controlled convenience.
Why all the interest?
According to a recent study, 79 percent of restaurant patrons are concerned about the fat content in the foods they eat and 73 percent are worried about calories. That's no surprise at all, considering a third of the average American's daily calories come from foods eaten outside the home.
One of the best ways to optimize your health and live longer: Spend some serious time in the kitchen preparing your own food. And, you can find and afford healthier foods -- even on a budget -- if you know where to look.
On Vital Votes, Trish from