Hide this
 

Is Sugar More Addictive Than Cocaine?

August 23, 2007 | 160,148 views
Share This Article Share

According to a new research study, refined sugar is far more addictive than cocaine -- one of the most addictive and harmful substances currently known.

An astonishing 94 percent of rats who were allowed to choose mutually-exclusively between sugar water and cocaine, chose sugar. Even rats who were addicted to cocaine quickly switched their preference to sugar, once it was offered as a choice. The rats were also more willing to work for sugar than for cocaine.

The researchers speculate that the sweet receptors (two protein receptors located on the tongue), which evolved in ancestral times when the diet was very low in sugar, have not adapted to modern times’ high-sugar consumption.

Therefore, the abnormally high stimulation of these receptors by our sugar-rich diets generates excessive reward signals in the brain, which have the potential to override normal self-control mechanisms, and thus lead to addiction.

Additionally, their research found that there’s also a cross-tolerance and a cross-dependence between sugars and addictive drugs. As an example, animals with a long history of sugar consumption actually became tolerant (desensitized) to the analgesic effects of morphine.

PLoS ONE (Free Full-Text Article)

Effortless Healing – One Step at a Time – NOW AVAILABLE!

My newest book, Effortless Healing is now available! I've organized this book into a guide that will help you avoid the many pitfalls of the conventional approach to health. Rather than relying on expensive and potentially dangerous drugs, I will help you effortlessly make small shifts in what you eat and how you live to achieve your health goals. I promise, Effortless Healing isn't a book that will overwhelm you. On top of that, ordering the book today entitles you to 3 exclusive bonuses:

BONUS #1:

A sneak peek of my new book! You won’t need to wait for the book to arrive to get started. Begin reading my new book right away with your free sneak preview!

BONUS #2:

My most popular video interviews, all in one place. I’ve compiled 18 of my BEST expert interviews for you to watch and listen to at your leisure, and in the comfort of your own home or office.

BONUS #3:

Receive 15% off your next Mercola.com order. Depending on your order, your savings from this one bonus alone could more than cover the cost of your book!

All My Profits from This Book Will Be Donated

That's right. When you order a copy of my new book Effortless Healing, you'll be making a much-deserved donation to the key organizations that work quietly and efficiently behind the scenes to make the world a healthier place for you, your family, and your community.

Among them, you'll be benefiting and supporting the actions of:

  • National Vaccine Information Center (NVIC) – A non-profit organization that seeks to prevent vaccine injuries and deaths through public education and defending your right of informed choice.
  • Organic Consumers Association (OCA) – A grassroots public interest organization campaigning for health, justice, and sustainability, and addressing food safety, GMOs, the industrial agricultural complex, children's health, and more. The ONLY U.S. organization focused exclusively on the interests that you and I share!
  • Consumers for Dental Choice – Children, the unborn, and employees in the dental field are particularly vulnerable to mercury. But so is everyone with a mouthful of amalgam fillings (which are 50% mercury) at risk. Consumers for Dental Choice is working to phase out amalgam use and to promote access to mercury-free alternatives.
  • Fluoride Action Network (FAN) – An international coalition aimed at ending water fluoridation and alerting you to fluoride's environmental and health risks. FAN keeps you informed about fluoride toxicity, and monitors government actions that may expose you to fluoride.

Are you ready to get started? The timing has never been better. Order your copy of Effortless Healing today, collect your free gifts, and let your journey begin!

 

Dr. Mercola's Comments:

Refined sugar was almost nonexistent in the diet of most people until very recently. Today, the over-consumption of sugar not only contributes to, but drives the current obesity epidemic.

Reducing your sugar intake should be on the top of your list, regardless of whether you're currently overweight or not. Why? Because it's been proven over and over that sugar increases your insulin levels, which can lead to:

    • High blood pressure and high cholesterol
    • Heart disease
    • Diabetes
    • Weight gain
    • Premature aging, and more 

In fact, because sugar is bad for your health in so many ways, I created an entire list outlining 100-Plus Ways in Which Sugar Can Damage Your Health!

Now having pointed out the dangers of sugar, does that mean you should never eat sugar?  Certainly not. While it clearly tends to decrease your health, sugar in moderation is likely not going to cause any significant damage. What do I mean by moderation? Well, something on the order of five pounds a year.  This is considerably less than the amount the average American consumes which is closer to 175 pounds per year.

Another better use of sugar is anytime you want to use artificial sweeteners. After researching this area for many years and writing a book, Sweet Deception, on the topic, I am absolutely convinced that sugar is a healthier and much safer option than using these poisons. However, ideally you would not use either, but if you have a choice between sugar and chemical options always go with the real deal.

Controlling your insulin levels is one of the most important things you can do to optimize your overall health, and avoiding sugar is essential to doing this.  

Keep in mind that refined sugar is not the only culprit. Starch, in the form of grains and potatoes, should also be limited within your diet in order to lose weight and feel better. Following my nutrition plan is a simple way to automatically reduce your intake of grains and sugars. 

Just as this study confirms, sugar is highly addictive. Fortunately, energy psychology tools like the Emotional Freedom Technique (EFT) can be enormously helpful in kicking the sugar habit. You can use EFT to successfully treat a wide variety of emotional stresses, including the food cravings related to sugar.


Thank you! Your purchases help us support these charities and organizations.

Food Democracy Now
Mercury Free Dentistry
Fluoride Action Network
National Vaccine Information Center
Institute for Responsible Technology
Organic Consumers Association
Center for Nutrtion Advocacy
Cornucopia Institute
Vitamin D Council
GrassrootsHealth - Vitamin D*action
Alliance for Natural Health USA
American Holistic Veterinary Medical Foundation
The Rabies Challenge Fund
Cropped Catis Mexico