According to the Corn Refiners Association, high-fructose corn syrup contains the same amount of calories as cane and beet sugar, is metabolized by the body the same way as these sweeteners are, and is an all-natural product.
Their current ad campaign insists that high-fructose corn syrup is just like honey, which is made by enzymes in a bee's abdomen -- as opposed to the enzymes and acids in centrifuges, ion exchange columns and liquid chromatographers used to make high-fructose corn syrup.