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According to a new study, a ban on fast food advertisements in the United States could reduce the number of overweight children by as much as 18 percent. In addition, the study reports that eliminating the tax deductibility of television advertising would also result in a reduction of childhood obesity.
The study’s authors found that a ban on fast food television advertisements during children's programming would reduce the number of overweight children ages 3-11 by 18 percent, and would lower the number of overweight adolescents ages 12-18 by 14 percent.