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Why Coke’s New ‘Healthy Front’ Could Be Just a Big Bluff…


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Diet Coke and the National Heart, Lung, and Blood Institute (NHLBI) of the National Institutes of Health have joined forces to raise awareness about women’s risk of heart disease. Diet Coke’s Red Dress Program will take center stage at high-profile events.

The Center for Science in the Public Interest points out that Coca-Cola, whose products are not exactly heart healthy, is a strange partner for the NHLBI.


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