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Supermarket Outrage: Psychological Traps Make You Spend More

Supermarket Outrage: Psychological Traps Make You Spend More

Story at-a-glance -

  • Food manufacturers and supermarkets employ powerful psychological tools to part you with your money when shopping. Learn the latest tricks of the trade designed to increase your spending during strained financial times
  • Common tactics designed to inspire you to buy include “sales signs” that aren’t really sales. For example, sometimes “2 for $5” signs amounts to nothing as you can buy just one for $2.50 at regular price
  • Through sophisticated “laboratories,” retailers have discovered that something as simple as changing the flooring, removing the dollar sign from the display, and imposing a limit per customer, they can make you buy things you didn’t plan for by appealing to your natural instinct to hoard during hard-pressed times
  • Learn how to navigate through your grocery store to lessen your chances of being swayed to buy on impulse, and how to identify the most healthful food no matter where you shop

By Dr. Mercola

Ever since the global financial crisis of 2008, people everywhere have tightened their belts and cut down on spending, including slicing their food budgets.


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