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Why Is a Major Clothing Retailer Selling Fake Organic Cotton?

Cotton Clothing

Story at-a-glance -

  • Swedish fashion giant H&M is the world’s largest user of organic cotton, but in 2010 it was revealed that some of their ‘organic’ cotton contained genetically modified material
  • H&M now requires products containing organic cotton have a transaction certificate issued by a third-party certifier to verify the content of the organic fiber
  • Cotton is considered the world’s dirtiest crop due to the cotton industry’s heavy use of hazardous herbicides and insecticides
  • The introduction of genetically modified Bt cotton only added to the problem, requiring even more pesticides, creating super-pests and putting Indian farmers into debt who bought into biotech’s false promises – which is why many are now committing suicide
  • Choosing organic cotton for your clothing has far-reaching implications and helps the environment, small farmers and your own personal health

By Dr. Mercola

Swedish fashion giant H&M has been making headlines for their strides toward sustainability, and were named the biggest user of organic cotton worldwide in both 2010 and 2011.


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