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Dis-Honest Tea CEO in Hot Water? Why Organic Brands Must Dissociate Themselves from Junk Food Industry

Honest Tea Marketing

Story at-a-glance -

  • Coca-Cola, which is part owner of the organic brand Honest Tea, has donated millions of dollars to anti-GMO labeling campaigns to make sure genetically engineered ingredients remain hidden
  • Conflicting interests between Honest Tea and Coca-Cola appear to have resulted in false statements that are anything but transparent. In fact, public statements by the Honest Tea CEO may even constitute an SEC violation
  • The Grocery Manufacturers Association of America is suing Vermont in an effort to overturn the first no-strings-attached GMO labeling in the US
  • The GMA, whose 300-plus members include Monsanto, Coca-Cola, and General Mills, is also pushing a Congressional bill that would block states from passing GMO labeling laws
  • In response, you can join the Organic Consumers Association’s nationwide boycott of ALL GMA member brands and products, including organic brands

By Dr. Mercola

Two years ago, Seth Goldman sold a significant portion of Honest Tea—the organic beverage brand he co-founded—to Coca-Cola.


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