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Why You See 9 Pharmaceutical Ads a Day

Analysis by Dr. Joseph Mercola Fact Checked

pharmaceutical ads

Story at-a-glance

  • Only the U.S. and New Zealand allow direct-to-consumer pharmaceutical advertising. In 1997, the FDA relaxed the rules to allow advertising with a summary of risks instead of a long, detailed list of all possible side effects; this change sparked a wave of TV ads


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