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Weight Watchers’ Profits Plummet as More People Embrace Ketogenic Diet

Analysis by Dr. Joseph Mercola Fact Checked

Story at-a-glance -

  • Weight Watchers, one of the world’s largest diet companies, has seen profits dwindle as more people adopt a ketogenic diet; the company’s stock value has dropped by more than 80 percent since its high in July 2018
  • Evidence suggests nutritional ketosis is a natural way of eating for health and weight management; babies are in ketosis when born, and breast milk is ketogenic
  • Ketones mimic the life span-extending properties of fasting, which includes improved glucose metabolism, reduced inflammation, clearing out malfunctioning immune cells, and upregulating autophagy and mitophagy in your mitochondria
  • A ketogenic diet works really well with intermittent fasting. When you eat throughout the day your body adapts to burning sugar as its primary fuel, which down-regulates enzymes that utilize and burn your stored fat
  • Not all fats have the same effects on your body, and the fats most commonly found in processed foods are among the very worst. When boosting consumption of dietary fats, make sure it’s natural, unprocessed fat found in real foods, such as seeds, nuts, butter, olives, avocado and coconut oil

Weight Watchers, one of the world’s largest diet companies, is struggling yet again as shares dwindle amid “competition” from ketogenic diets. In 2011, the company gave up on calorie counting, admitting it was “unhelpful.” Now, CNN Business reports people are increasingly turning away from carbs — and diets that promote them.

“CEO Mindy Grossman attributed the problem to the keto diet, a popular eating regimen that makes bread and other carbs taboo. She said during a call with analysts … that keto is ‘becoming a cultural mean’ and she even called it a ‘keto surge,’” CNN writes.


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